DESIGN PROCESS

FROM ROUGH IDEAS TO EFFECTIVE IN-STORE SOLUTIONS
Korbel 

Client Brief:

 

Korbel is the oldest operating champagne manufacturer in America, with a long, storied history.

 

As such, the brand desires to position product in a custom-designed display which conveys that heritage in an elegant and desirable way.

 

The display will be primarily set in floral departments in supermarkets to gain incremental "special occasion" purchases.

Natural Response

Client Brief:

 

Retailing from $2,495 to $4,995 in queen, Natural Response mattresses “are intended to impress consumers seeking the epitome in sleep luxury and comfort, and to deliver highly elevated margins to retailers who floor them.”  

 

The spa-inspired line will be showcased and

stage-lit in a Zen-like environment in keeping with the beds’ “serene yet stunning” design. 

 

 

West Marine

​​Client Brief:

 

One of the largest "big box" marine stores in the U.S., West Marine operates about 300 stores and are actively growing.

 

West Marine recognized an opportunity to add value for their customers and increase their revenue through simply educating shoppers on reccommended safety equipment for their boating adventures.

 

To do this, we together developed a high-profile display with integrated touch-screen tablet that allows the shopper to retrieve a vessel-specific shopping list.

© 2020 Compass Display Group

125 Wes Walker Memorial Drive  |  Ball Ground, GA | 30107

PHONE : 404.367.9100  |  FAX : 404.367.9411